It's weird when you look a little closer at the details in the webbing. My friend Carrie has been telling me about her friend Drew. I've been keeping a very interested eye on the whole content-site business model issue, and my other friend Rusty (from Kuro5hin) just weighed in with this piece on the recent Sony-sponsored "advertorial" that appeared on Salon. Lo and behold, the advertorial is about Drew and his wife. Whoa.