From my friend Kevin:

So my friend MJ Rose is doing this really cool project as outlined below…

“On July 5th, coinciding with the release of THE HALO EFFECT, Mira Books has teamed up with “VidLit” to produce a short film that uses animation and the latest in digitial multimedia illuminate the world within the novel. Rose has secured pledges from real-life supporters – her publisher, agent, family and friends – who will collectively donate $5 to the nonprofit literacy organization, Reading Is Fundamental, for each website or blog that links to Rose’s THE HALO EFFECT VidLit before July 19.”

Rose’s goal is to get 500 blogs to link to the VidLit and raise $2500+ for the charity.”

Here’s the video which is prety damn neat. Reading is Fundamental is the nation’s oldest children’s literacy organization providing 5 million kids with new, free books every year.

Go ahead and blog it. It’s for a good cause.

Consider it blogged!