Disney Infinity sells 294K copies in its first two weeks. Disney reportedly spent upwards of $100MM on the project, with execs keeping a keen eye on its performance. According to a spokesman, “We’re very pleased with the launch in both the U.S. and globally, and believe Disney Infinity is well-positioned for the critical holiday sales […]
After researching transmedia storyworlds at MIT, guiding Microsoft in its CTO/CXO's think tank, co-founding Microsoft Studios' Narrative Design team, and exploring the future of entertainment and media as the Creative Director and a Research Fellow for USC's Annenberg Innovation Lab, I'm now the Creative Director for USC's World Building Media Lab, a storyteller, a designer, a consultant, and a doctoral student in Media Arts and Practice at USC's School of Cinematic Arts. more »
The opinions put forward in this blog are mine alone, and do not reflect the opinions of my employers.